Why Podcasts Are Better Than Instagram For Influencer Marketing ROI
4 min readAug 22, 2019
As an influencer marketing professional, I’m certainly a proponent of incorporating Instagram into a campaign. No doubt, it’s the most engaging platform in the social media space and is growing faster than any other channel aside from TikTok. But today, I’d like to make the argument that podcasts are not only the future of influencer marketing — they’re significantly more…